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Ops infrastructure for freelance creatives

Client work,
poured clean.

Formwork is the operations backbone for independent studios — proposals, contracts, invoicing, a branded client portal, and payment tracking, all poured into one frame that holds its shape under deadline pressure. No more chasing six tools to run one client relationship.

$184M+ INVOICED THROUGH FORMWORK
41,900+ CONTRACTS E-SIGNED
3.1 DAYS AVG. TO FIRST PAYMENT
27 CREATIVE DISCIPLINES, ONE FRAME
portal.brightlinestudio.com
Brightline Studio Sent
Proposal — Brand identity, phase 1 Accepted · e-signed Jun 4
Signed
Invoice #0042 — Deposit 50% due on signature
$3,200
Invoice #0043 — Milestone 2 Due in 6 days
Due
PROJECT DELIVERY62%
Client viewing portal now SECURED BY FORMWORK
Built for every discipline
Photographers Illustrators Copywriters Brand designers Web developers Video editors Strategists Interior designers Consultants
How it works

The frame.

Five stages, one continuous pour. A client never sees the seams between your brief, your proposal, your contract, your invoice, and your portal — because to Formwork, they're the same object, moving through one frame.

01 / BRIEF

Capture scope before you say yes

A structured intake form turns a vague client email into a scoped brief — deliverables, timeline, and budget range, locked before the clock starts.

02 / PROPOSAL

Send a proposal that closes itself

Branded line-item pricing, optional add-ons, and e-signature, built into one document your client can approve from their phone.

03 / CONTRACT

Auto-converts to a binding contract

The accepted proposal becomes the contract automatically — no retyping, no copy-paste, no version drift between what was sold and what was signed.

04 / INVOICE

Deposits, milestones, and reminders

Schedule the payment plan once. Formwork sends the reminders, applies the late fees, and tells you the moment money clears.

05

Portal

One branded link, forever.

The product

The pour.

Everything a one-person studio needs to run client work like a firm with a back office — minus the back office. Eight tools, one frame, zero context-switching.

Proposals that close themselves

Branded templates with line-item pricing, optional add-ons, and a deadline timer that nudges the client before they forget you exist.

  • Reusable templates by service line
  • Optional add-ons clients can toggle on
  • E-signature baked in, no third-party tool
  • Accepted proposal becomes the contract automatically

Contracts with teeth

A clause library built for creative work — usage rights, kill fees, revision caps — with a tamper-evident audit trail on every signature.

Payment tracking, live

See exactly which client owes what, when it's due, and whether it's been viewed — without opening a single spreadsheet.

Deposits & recurring retainers

Split payments by milestone, automate monthly retainers, and bill in 12 currencies without touching an exchange-rate sheet.

Scope-creep guard

Out-of-scope requests get routed straight to a change order — with new pricing — before they quietly eat your weekend.

Tax-ready, year round

Every invoice, deposit, and refund rolls into a clean export your accountant will actually thank you for — quarter by quarter, no scrambling in March.

Client CRM, not a spreadsheet

Every client's history — proposals, contracts, invoices, files, messages — lives on one timeline you can open in two clicks.

Usage-rights library, written for creatives

Drop the right clause into any contract in one click — no lawyer on retainer required.

Exclusive usage Limited license Buyout Kill fee Rush surcharge
Client experience

One link. Your brand,
not ours.

Every client gets a single portal at your subdomain — your logo, your colors, your tone. No "powered by," no confusion about whose studio this is.

01
Everything in one place

Brief, files, proposal, contract, invoices, and messages — no inbox archaeology required.

02
Custom subdomain, your brand

portal.yourstudio.com, your logo and palette — clients never see the word "Formwork."

03
Real-time status, no follow-up emails

Clients see exactly where the project stands — signed, in progress, awaiting payment.

portal.northandfield.studio
North & Field Studio Up to date
Proposal — Packaging refreshSigned Apr 18
Contract — Usage rights, exclusiveSigned Apr 18
Invoice #0091 — Final 50%Due in 4 days
DELIVERY88%
Trusted by independent studios

The proof.

Formwork holds the shape for thousands of solo studios and small creative teams, from one-person photography practices to ten-person brand agencies.

4.2×FASTER PROPOSAL-TO-SIGNATURE
61%FEWER OVERDUE INVOICES
9 HRSSAVED ON ADMIN PER WEEK
98%OF STUDIOS RENEW YEAR TWO

"I used to lose a week chasing signatures and another chasing payment. Now the client signs, pays the deposit, and I'm shooting by Friday."

RM
Rosa MendozaPhotographer, Brightline Studio

"The contract auto-converting from the proposal sounds small. It isn't. I haven't sent a mismatched scope in eight months."

DK
Daniel KesslerBrand designer, North & Field

"My clients think I have an ops team. I have Formwork and a portal with my logo on it. They've never noticed the difference."

JA
Jules AnandCopywriter, Anand & Co.
Pricing

Start small. Pour into a studio.

No setup fees, no per-client surcharges. Cancel anytime — the frame comes apart as cleanly as it goes up.

SOLO

For one-person studios

$24 / mo
  • Unlimited proposals & contracts
  • Up to 15 active clients
  • Branded client portal
  • Payment tracking + reminders
  • Basic time tracking
Start free ↗
AGENCY

For growing studios

$149 / mo
  • Everything in Studio
  • Unlimited teammates
  • White-label portal domain
  • Custom clause library
  • Dedicated success manager
Talk to sales ↗
Site notes

Questions, answered.

The fine print, in plain language — no buried clauses.

Yes. Every signature carries a timestamped, tamper-evident audit trail — IP address, device, and signing order — that holds up the same way DocuSign or HelloSign does in court.

All three. Cards and ACH settle automatically through your connected payment processor; wire transfers are tracked and reconciled by hand inside the same invoice.

Yours, on every plan. Solo and Studio get a branded subdomain (portal.yourstudio.com); Agency adds a fully white-label custom domain with no Formwork branding anywhere in the client experience.

It converts straight into a contract using the exact line items, pricing, and terms that were accepted — nothing is retyped, so there's never a gap between what was sold and what was signed.

No — it makes them faster. Formwork exports clean, categorized quarterly statements your accountant can drop straight into their books instead of reconstructing from screenshots.

Anytime, no contract on your contract software. You keep read-only access to every past proposal, contract, and invoice for 90 days after cancellation.

Ready when you are

Strike the forms. Let the work stand on its own.

Once the frame has done its job, you strike it — and what's left stands on its own. That's the work Formwork does for your studio: invisible structure, visible results.

Start your free build ↗